Data Collection: Planning for and Collecting All Types of by Patricia Pulliam Phillips

By Patricia Pulliam Phillips

Info Collection

info assortment is the second one of six books within the dimension and evaluate sequence from Pfeiffer. The confirmed ROI Methodology--developed by way of the ROI Institute--provides a pragmatic approach for overview making plans, information assortment, information research, and reporting. All six books within the sequence supply the newest instruments, most modern study, and sensible suggestion for measuring ROI in numerous settings.

information assortment bargains an efficient procedure for amassing facts that's necessary to the implementation of the ROI technique. The authors define the options, methods, and important concerns fascinated by winning facts assortment. The booklet examines a few of the equipment of information assortment, together with questionnaires, interviews, concentration teams, remark, motion plans, functionality contracts, and tracking files. Written for evaluators, facilitators, analysts, designers, coordinators, and bosses, information assortment is a important advisor for gathering facts which are sufficient in volume and caliber to supply a whole and credible research.

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A. Mail and Internet Surveys: The Tailored Design Method. ) New York: Wiley, 2006. Robson, C. Real World Research: A Resource for Social Scientists and PractitionerResearchers. : Blackwell, 2002. JWSF012-Philip November 1, 2007 11:41 2 Using Tests T esting is important for measuring learning in program evaluations. Pre- and post-program comparisons using tests are common. An improvement in test scores shows the change in skills, knowledge, or attitude attributed to the program. The principles of test development are similar to those for the design and development of questionnaires and surveys.

The best way to select a representative sample is through the random selection process, in which everyone in the population has an equal opportunity to participate; however, this technique is not always feasible. 27 JWSF012-Philip 28 November 22, 2007 13:14 DATA COLLECTION Use Experienced Facilitators A focus group’s success rests with the facilitator, who must be skilled in conducting focus groups. Facilitators must know how to control aggressive members of the group and how to diffuse the input from those who may want to dominate the group.

Consider a Captive Audience The best way to obtain a high response rate is to collect data from a captive audience. As part of a program follow-up session, a routine meeting, or a mandatory session designed for data collection, ask participants to provide input, usually during the first few minutes of the meeting. Sometimes, a routine meeting (such as a weekly sales meeting or staff meeting) provides the perfect setting for collecting data. This approach is ideal in a major program with a series of meetings; in that case, each subsequent meeting is an opportunity to collect data about the previous one.

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